INVICTUS YACHT – SALONE NAUTICO DI GENOVA 2025
For the 2025 Genoa International Boat Show, Fabio Rotella designed an exhibition space for Invictus Yacht that expresses the brand’s identity through a clean, contemporary architectural language.
Stretching 24 metres in length, the structure features generous openings and interwoven screens that filter natural light, while deep brown tones, bronzed finishes, and natural materials create a sophisticated atmosphere. The exhibition journey unfolds through displays of the yacht models, welcoming hospitality areas, and a dedicated space showcasing the Invictus Luggage collection.
At the heart of the project lies the Invictus Atelier, where clients can explore a curated selection of paints, fabrics, and finishes to personalise their yacht. The interior is completed by a bar area, distinguished by a striking mirrored metal feature wall that adds depth and visual impact to the space.
Facing the sea, outdoor lounges, oversized parasols, and lush greenery extend the stand onto the quayside, creating a seamless transition between architecture and the marine landscape. The result is an inviting, sophisticated setting that embodies the Invictus lifestyle, bringing together design, craftsmanship, and the art of yachting.